UNFOLDING A FRAGRANT TALE…

Mysore the land of palaces, sandalwood, music, art and literature also gave birth to a fragrant stick called Incense sticks/Agarbathies/Joss sticks.

Sri Satyanarayana Parimala factory was set up way back in 1929 to cater to the exclusive needs of the Maharaja of Mysore. We are manufacturer, exporter and supplier of premium quality of Incense Sticks. The credit for such a fragrant story goes to its founder, Sri. M.V Narayana Rao, who created a brand 'SPECIAL DURBAR' exclusively for the Mysore Palace and other princely states of India. Over the years this was renamed as 'APARAJITA' (In Sanskrit it means undefeated). This brand created decades ago still spreads its fragrances and is a favorite with the current generation.

The transition came in 1969 in the form of Sri.M.N.Ramakrishna, who engineered modern systems to replace age-old methods of manufacturing agarbathies and incense sticks. Using herbs, colours and natural oils our products have a special bonding with the people of Europe. In fact our incense is being used by homoeopathy doctors in Switzerland for aromatherapy. Our soft and natural fragrance has given us a niche in the incense sticks market world over.

What was born as Royal Incense still continues to be a favourite with leading personalities from the field of art, theatre and music.

Patrons of our unique brand APARAJITHA reads like a who's who-right from the Maharaja of Mysore, sitar Maestro Pundit Ravishankar, George Harrison of the Beatles and the famous actor Peter Sellers, Yoga and Spiritual centre worldwide, Spa and Ayurvedic resorts well the list is endless…

From 1929 to the millennium and beyond we have been spreading exotic fragrances and are making moods more meaningful the world over.